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But consumers’ desire for forgiving stretch fabric isn’t the main reason leggings climbed among Amazon’s top best-sellers. Leggings have been a hot commodity during the pandemic, as people stay home, fold away their jeans and opt for comfort. Aerie did not commission the content or Schlenker’s endorsement, but the American Eagle subsidiary is reaping the benefit. The wholesome scene ends with him describing them as “like a bullseye to your butthole.Back in November, well into TikTok’s biggest year ever, user Hannah Schlenker posted a video of herself wearing Aerie’s "Offline Real Me High Waisted Crossover Leggings” and dancing to a Justin Bieber song. The post went viral immediately, along with a sea of commenters asking where she procured her purple leggings. User posted a sequence of herself trying them on, then strutting over to the kitchen where her husband is eating dinner to a soundtrack of Christmas music. There’s now an entire genre of video devoted to women parading in front of their spouses in their new revealing workout wear. In fact, the leggings’ ability to drive partners insane is one of their selling points on TikTok. I strolled past my husband, doing my best EmRata impression. Overall, I felt less Kim Kardashian and more, “Kan you put that thing away?” The storied “scrunch” was kind of flattering, but in a way that made me never, ever want to wear them outside the house. The look was a mix of Jane Fonda’s workout - the butt dart resembles an ’80s-era over-the-pants thong - and Swamp Thing (maybe I should have picked a different color). “Oh my god, please go buy these,” she says while flipping her hair and admiring her booty-liciousness in close-up.ġ0 TikTok-approved makeup products and hacks for beauty lovers Olson, a self-described “leggings queen,” try on the snug bottoms and show off their backsides for the camera. The bawdy britches - which have been called “butt-perfecting” by Cosmopolitan - owe their popularity to TikTok. Seriously, these pants make skinny jeans look like PPE. Has there ever been a more revealing piece of clothing? A grosser arrow? A more intentional wedgie?
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Olson, a self-described “leggings queen” on TikTok, and The Post’s Rachelle Bergstein try out the Amazon “butt-crack” leggings. The leggings have a dart-like waistband, which points directly down at a ruched seam that cuts straight through the backside. But it’s their signature, cheeky design feature that has everyone talking on social media, most noisily on TikTok. Sold by a number of different manufacturers on the behemoth shopping site, they’re inexpensive, colorful, textured compression gear that cost anywhere from $12 to $28.
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“Amazon legging” is a catch-all description for a particular style of workout pants. Behold, the first viral fashion trend of 2021: the Amazon legging. They proudly wore sweatsuits to the grocery store, pairing slouchy tie-dye versions with matching masks.Īnd then, as the new year approached, a garment emerged that took this new, relaxed approach to clothing, kicked it in the paunch and called it a prude. Women - in the midst of a pandemic, stuck at home for months on end - took a break from demanding beauty routines. Metallica reaches over 2M views on TikTok with viral Stranger Things sceneĮlon Musk’s next baby mama: Hotties are applying for the job ‘Destructive animals’: Fry shop owner says trio’s rampage caused $25K in damages ‘I am terrified’: Army medic’s TikTok video ripping Roe v.